cleaning an auto dealership

Auto Dealership Cleaning Tips to Increase Business

Cleanliness and orderliness are key to presenting a positive impression to potential buyers. This is true in all businesses, but especially for auto dealerships. Impressive lobbies, clean and orderly lots, and inviting guest lounges help create the right kind of impression for such a significant purchase. Read on to learn more about the importance of professional cleaning services for auto dealerships.

Why Cleanliness is Critical for Auto Dealerships

The interior of the showroom, the comfort of the guest lounge, and the overall appearance of an auto dealership communicate a strong message to potential customers walking into the door. After all, purchasing a vehicle is a significant investment, and entering a location where such a financial agreement is made should communicate confidence and integrity. In other words, a dealership’s orderliness and overall appearance can significantly alter a potential buyer’s opinion and confidence in a particular company. Studies have even shown that the overall appearance of a dealership has an impact on a potential buyer’s actions, boosting sales or hurting them.

Dirtiest Areas in Car Dealerships

There are several key areas on which to focus when cleaning an auto dealership. The following are a few of the most important locations to focus on and some tips on how to get these spaces to a level of professionalism you want to exude:

Showrooms and Lots

The showroom is an impressive location that gives auto dealerships the opportunity to wow potential buyers. Therefore, it should be a room that communicates quality, style, and even luxury. Nothing should be dirty, cluttered, or disorderly about this space. To ensure this space looks its best:

Wipe down vehicles displayed, including windows and doors, so they shine.

Empty any trash bins and replace liners.

Polish surface areas like wood, leather, and plastic.

Vacuum upholstery, floor mats, and carpets in the space.

Offices and Salerooms

The offices and salerooms are where customers spend a great deal of time working out deals for a new car purchase. These locations should be comfortable for customers to sit in and should be clean, orderly spaces. To keep these areas clean:

Wipe down electronics, countertops, and desks in the area.

Change out trash bins.

Make sure the furniture is clean and dusted in this space.

Ensure that all the furniture is in good condition with no rips, tears, or scratches.

Service Areas

Another common place that auto dealership visitors tend to spend a good amount of time is at the service areas or customer waiting lounges. It’s immensely important to keep these spaces clean, orderly, and well-stocked to present the right kind of impression to anyone entering this space. The following are some tips to keep in mind: 

Keep bathrooms clean, well stocked, and in good working order.

Ensure all furniture is clean, vacuumed, polished, and in good condition.

Provide up-to-date reading materials like magazines in the waiting area.

Ensure there is enough seating for customers to sit without being too crowded together.

Provide plugs in for customers to work while they wait on their vehicles.

Clean the windows on the exterior and into the bays where vehicles are being serviced.

Provide food and drinks or access to food and drinks with drink or snack machines.

Tips for Maintaining a Clean Car Dealership

The following are some key car dealership cleaning services to keep in mind that will help you create the right kind of impression on customers entering your car lot, showrooms, waiting areas, and more:

Focus on High Traffic Areas

Make sure to focus on high-traffic areas regularly to ensure that these locations are orderly and clean. This includes the doors coming in and out of the dealership, bathrooms, waiting areas, and more. Really, any locations that are frequently experiencing a great deal of foot traffic throughout the day. Look for handprints, marks from shoes, scuffs, and more in these areas that are just more prone to getting dirty throughout the business day.

Keep Vehicle Exteriors Spotless

The vehicles themselves should look flawless. This means that someone should regularly clean the exterior of them and dry them off to create the shiny, spotless look synonymous with a new car. It isn’t just the new car smell that everyone loves, but also the shiny, impressive exterior of an unblemished vehicle.

Clean and Polish Floors Regularly

Most auto dealerships invest in high-quality flooring that shines when cleaned and polished. Make sure that this floor is doing that for you and that scuffs, dirt, mud, or more aren’t allowed to stay on the floor. Make sure that the floors are creating a luxurious impression, one of quality and style.

Declutter and Sanitize Workspaces

Make sure that all salespeople’s workspaces and public areas of your auto dealership’s location are sanitized and decluttered. They should all be regularly dusted, and any glass should be cleaned regularly to prevent smudges and grime from building up. Also, the spaces should be well-appointed and feature artistically impressive decor and comfortable furnishings.

Maintain Outdoor Areas

The outdoor space of an auto dealership is also important when creating the right kind of impression for buyers. Make sure that any grass that might be around is well-manicured and that any flowers or plants are healthy, blooming, and weed-free. Also, with car dealerships having so much glass, typically, making sure the exterior glass is clean is also important. Also, it’s a good idea to pressure wash the concrete surrounding the dealership and clean and maintain all welcome mats coming into the interior spaces. In addition, any debris or trash that makes its way into the lot should be removed, and the lot itself should be well maintained in terms of concrete or asphalt.

Contact Us for Car Dealership Cleaning Services

As an auto dealership owner, you know how important it is to make a good first impression on potential buyers when they enter your lot and then the interior spaces. Hiring a professional commercial cleaning company like ours at Oracle Cleaning Solutions to oversee this task is wise and a great way to up your game in terms of impressing people who visit your dealership. Contact us to learn more about our services, like auto dealership cleaning and car showroom cleaning, and to request a quote. Let us help you wow potential buyers and encourage them to trust you for the purchase of their next new car.